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The Organization Man Page 17


  As time has gone on, however, executives have found that the trainee programs are forcing them to think a lot more than they wanted to about questions more fundamental. Was not the trainee program itself producing a rather definable type? Was this what the company wanted? And what was the company “character,” anyway? For a long time executives have sensed that organizations tend to select and fashion a certain type, and while they cannot actually put their finger on it they know that, say, a Union Carbide man is somehow different from a W. R. Grace man. But they would like to leave it at that—in the realm of mystique. Now they have to analyze it.

  Eventually, they would have to ponder the compatibility of the “professional manager” with the company spirit whether they put in a centralized training program or not. Times are moving fast, and from the great proselyting centers of the business schools the new man will be going forth to leave his mark on every kind of organization, traditional or otherwise. In the centralized training program, however, he does it ahead of time. It is the ideal culture for him, and though it is a case of evolution rather than revolution, the suddenness of his growth has been rather unsettling to many executives. Here, all at once, is an advance view of the man of the future, and for many a management it has proved too advanced to assimilate.

  What the programs have done is accentuate the difference between generations. Ordinarily, this shift in outlook is so gradual as to be imperceptible, except in retrospect, and the company ideology can be revised without pain, or, for that matter, without anyone’s knowing it’s been revised at all. But not now. More consciously than other age groups before them, today’s trainees see themselves as a new breed, and when you talk to them you cannot help but feel a certain premature condescension on their part for the present managers. One of the points younger men frequently make in praising their advanced training is its value to older men. “It brings them out of their shells,” one twenty-three-year-old engineer explains. “It teaches them that there is an outside world and that there are good ideas and procedures around that the company has not come up with yet.” The trainees make the same point about human-relations teaching; even if they don’t need to be converted, they explain, the teaching does percolate up to the older, less progressive levels of management. “It’s sad,” one trainee said, “that you have to teach people how to be human in business. But the brass do need it.”

  Thanks to a misadventure of the ford motor company, there exists a case study of what happens when this advanced view is introduced without a comparable change in the company spirit. For many reasons, including, perhaps, a certain sensitivity to charges that it was old-fashioned, shortly after the war Ford introduced an ambitious “field training program” for college graduates. Somewhat like the General Electric program, it was a centralized observation-orientation program through which incoming recruits were taken on a grand tour of the company which lasted some two years.

  Ford executives now grimace at the memory of it. While no one planned it that way, the program created a cadre of “crown princes” that did not jibe at all well with the organization. As older hands were quick to remark, the trainees had gotten such a broad view of things that they had become quite confused as to what, specifically, they wanted to do in the way of actual work. Eventually they were placed in regular jobs, but to do it personnel people had to peddle them around and use a good bit of persuasion. Today the recruit gets a physical examination, a one-day orientation, and then is put to work. He is not encouraged to call the brass by their first names, and his advancement depends on what his line superior happens to think of his work.

  The basic collision has been a philosophical one. Quite perceptibly, the schooling in the broad view produced a definite attitude toward work, and in Ford’s case, an attitude 180 degrees away from what the company was used to. In companies like Ford—and this would include General Motors and du Pont—the emphasis on a specific task as an end in itself shows quite readily in the way people talk about their jobs. Talk to a non-program Ford man or a du Pont or a GM man and he will rarely dwell on abstractions that cut across the organization, but instead will talk on the concrete work he’s connected with, like designing transmissions or opening new markets for paint. He may accuse himself of being too narrow, but he really doesn’t worry about it—at that time, anyway—and even the highly ambitious will tend to leave to the president and the executive committee the chore of pondering the big picture. Where at General Electric a young man is likely to talk about managing, in short, at Ford he will talk about cars.

  This identification with work was long regarded as the natural order of things, and it has been with some surprise that executives have found it necessary to make the reasons for it explicit. Looking back on the training program, one Ford executive summed up his complaint this way: “I always felt that human relations and getting along with people was all very important. But these trainees made me do a lot of thinking. At Ford we judge a man by results. I mean, what he gets accomplished. And I think this is the way it should be. Sure, human relations is important, but it should be subsidiary to results. Look at it this way: if the girls in a steno pool run away when a man comes around to give dictation on account of his manners, or other people hold out information on him, his results will be bad. I think that the colleges that send these men to us ought to put more emphasis on doing things. A lot of the young fellows I talk to think that most engineering problems are all solved and that it’s just a question of human engineering. That’s just not right.”

  Interestingly, it is management people in the thirty-five to forty-five age range who are most sensitive to the difference of view point stimulated by centralized programs. Not only do they see more of the trainees than the older executives do, they expect less difference between their generation and the younger one and are surprised to find how much difference there is. Common to almost all of their criticisms is the charge that the younger men are much more sanguine than they had ever been and that the great expectations should be chastened rather than stimulated. Robert C. Landon, Industrial Relations Manager of Rohm & Haas, puts it this way: “Since the time they entered kindergarten they have spent sixteen years during which the world has been presented to them in study courses to be absorbed in an atmosphere of security. To extend this kind of thing when they reach the corporation—except for a well-founded research program—is a dangerous concept.” Executives of this persuasion feel that present-day organizations are benevolent enough already. “We should let the wheel of fortune turn,” one says. “It’s all right for a young man to develop himself, but he shouldn’t be developed.”

  I do not wish to overdraw the present distinctions. The first-rate General Electric trainee would not find it insuperable adjusting to the climate at Ford, and a first-rate Ford trainee could adapt to General Electric. Neither do I wish to suggest that a gulf is yawning between two kinds of companies. There has always been more diversity within the business creed that the nonbusinessman suspects and there always will be. But there is a problem of weighting common to all organizations, and this is my reason for dwelling on the “social character” developed by the training programs; exaggerated somewhat, here is the most likely alternative to the past. In these terms no one would choose, certainly not businessmen. The choice will be made through a multitude of day-to-day decisions which at the time will seem squarely poised over the middle way. But a shift there will be for all that.

  * In their own way, English undergraduates are becoming connoisseurs too. The London Sunday Times (March 18, 1956) writes of the way business executives are haunting the provincial universities in search of bright young men. There is now such a shortage, the Sunday Times writer reports, that “one young physicist I know has spent every weekend since he came down from the university voyaging up and down the country in first-class compartments to interviews, lodging at four-star hotels, dining with directors, and drinking more than is good for him. He has no intention of taking any of the posts he is offered,
since he is very well placed already, thank you. But these weekly outings have become a hobby with him.”

  * I quote some entries from my own daily report forms: “They use ‘dry’ creek beds for roads in this country. ‘Dry!’ Ha! Ha! … Sorry about making only four calls today, but I had to go over to Ervine to pick up a drop shipment of ¾ tins and my clutch broke down…. Everybody’s on WPA in this county. Met only one dealer who sold more than a couple dozen VR a year. Ah, well, it’s all in the game! … Bostitched my left thumb to a barn this morning and couldn’t pick up my first call until after lunch…. The local brick plant here is shut down and nobody’s buying anything…. Five, count ’em, five absent dealers in a row…. Sorry about the $20.85 but the clutch broke down again …

  * Even Vick has moved considerably in this direction. The heroic years are over; now it is “The Vick Executive Development Program,” and though there has been no basic shift in underlying philosophy (Mr. Richardson is still at the helm), Vick now offers many of the material features of the GE program. Security is reasonably guaranteed; no longer are trainees “graduated”—of the roughly one hundred seniors taken in each year, all but a handful can remain as permanent employees. They are exposed to many more aspects of management and they don’t have to do things like putting up flange signs.

  * Among other things, the trainees take HOBSO. This is the course in How Our Business System Operates, originally developed by Du Pont to inoculate blue-collar employees against creeping socialism. Though GE has no reason to fear its trainees are ideologically unsound, it explains that the course will help them “detect any bad guidance they receive from union and political leaders, and even from educational and spiritual leaders.”

  CHAPTER 10 The “Well-Rounded” Man

  Let’s examine first the model as younger men see him. They are in remarkable agreement on the matter. There are dissenters, precious few that they may be, and no generalization can do justice to all the different shadings in the majority’s view. On the fundamental premise of the new model executive, however, the young men who hope to be that vary little, and from company to company, region to region, you hear a litany increasingly standard. It goes something like this:

  Be loyal to the company and the company will be loyal to you. After all, if you do a good job for the organization, it is only good sense for the organization to be good to you, because that will be best for everybody. There are a bunch of real people around here. Tell them what you think and they will respect you for it. They don’t want a man to fret and stew about his work. It wont happen to me. A man who gets ulcers probably shouldn’t be in business anyway.

  This is more than the wishful thinking normal of youth. Wishful it may be, but it is founded on a well-articulated premise—and one that not so many years ago would have been regarded by the then young men with considerable skepticism. The premise is, simply, that the goals of the individual and the goals of the organization will work out to be one and the same. The young men have no cynicism about the “system,” and very little skepticism—they don’t see it as something to be bucked, but as something to be co-operated with.

  This view is more optimistic than fatalistic. If you were to draft an organization chart based on some junior-executive bull sessions, the chart wouldn’t look too much like the usual hierarchical structure. Instead of converging toward a narrow apex, the lines on the chart would rise parallel, eventually disappearing into a sort of mist before they reached any embarrassing turning points.

  The prosperity of recent years has had a lot to do with the rosiness of the view. Corporations have been expanding at a great rate, and the effect has been a large-scale deferral of dead ends and pigeonholes for thousands of organization men. With so many new departments, divisions, and plants being opened up, many a young man of average ability has been propelled upward so early—and so pleasantly—that he can hardly be blamed if he thinks the momentum is a constant.

  The unity they see between themselves and The Organization has deeper roots, however, than current expediency. Let’s take the matter of ambition as further illustration. They do not lack ambition. They seem to, but that is only because the nature of it has changed. It has become a passive ambition. Not so many years ago it was permissible for the ambitious young man to talk of setting his cap for a specific goal—like becoming president of a corporation, building a bridge, or making a million dollars. Today it is a very rare young man who will allow himself to talk in such a way, let alone think that way. He can argue, with good grounds, that if it was unrealistic in the past it is even more so today. The life that he looks ahead to will be a life in which he is only one of hundreds of similarly able people and in which they will all be moved hither and yon and subject to so many forces outside their control—not to mention the Bomb—that only a fool would expect to hew to a set course.

  But they see nothing wrong with this fluidity. They have an implicit faith that The Organization will be as interested in making use of their best qualities as they are themselves, and thus, with equanimity, they can entrust the resolution of their destiny to The Organization. No specific goal, then, is necessary to give them a sense of continuity. For the short term, perhaps—it would be nice to be head of the electronics branch. But after that, who knows? The young executive does not wish to get stuck in a particular field. The more he is shifted, the more broad-gauge will he become, and the more broad-gauge, the more successful.

  But not too successful. Somewhat inconsistently, trainees hope to rise high and hope just as much not to suffer the personal load of doing so. Frequently they talk of finding a sort of plateau—a position well enough up to be interesting but not so far up as to have one’s neck outstretched for others to chop at. It figures, the young man can explain. Why knock yourself out when the extra salary won’t bring home much more actual pay? You can make a very good living in the middle levels—well, not exactly middle, a little higher than that—and the work, furthermore, can be just as fulfilling. If The Organization is good and big, to put it another way, there will be success without tears.

  For the executive of the future, trainees say, the problem of company loyalty shouldn’t be a problem at all. Almost every older executive you talk to has some private qualifications about his fealty to the company; in contrast, the average young man cherishes the idea that his relationship with The Organization is to be for keeps. Sometimes he doesn’t even concede that the point need ever come to test.

  Their attitude toward another aspect of organization shows the same bias. What of the “group life,” the loss of individualism? Once upon a time it was conventional for young men to view the group life of the big corporation as one of its principal disadvantages. Today, they see it as a positive boon. Working with others, they believe, will reduce the frustrations of work, and they often endow the accompanying suppression of ego with strong spiritual overtones. They will concede that there is often a good bit of wasted time in the committee way of life and that the handling of human relations involves much suffering of fools gladly. But this sort of thing, they say, is the heart of the organization man’s job, not merely the disadvantages of it. “Any man who feels frustrated by these things,” one young trainee with face unlined said to me, “can never be an executive.”

  On the matter of overwork they are particularly stern. They want to work hard, but not too hard; the good, equable life is paramount and they see no conflict between enjoying it and getting ahead. The usual top executive, they believe, works much too hard, and there are few subjects upon which they will discourse more emphatically than the folly of elders who have a single-minded devotion to work. Is it, they ask, really necessary any more? Or, for that matter, moral?

  Tom Rath, hero of The Man in the Gray Flannel Suit, puts the thought well. He has just been offered a very stimulating, challenging, and perhaps too-demanding job by his dynamic boss. As the dust jacket says, Rath is a true product of his times. He turns the job down. “I don’t want to give up the time,” he
tells the boss. “I’m trying to be honest about this. I want the money. Nobody likes money better than I do. But I’m just not the kind of guy who can work evenings and week ends and all the rest of it forever. I guess there’s even more to it than that. I’m not the kind of person who can get all wrapped up in a job—I can’t get myself convinced that my work is the most important thing in the world. I’ve been through one war. Maybe another one’s coming. If one is, I want to be able to look back and figure I spent the time between the wars with my family, the way it should have been spent.”

  The boss should be damn well ashamed of himself. As Rath implies so strongly, when the younger men say they don’t want to work too hard, they feel that they are making a positive moral contribution as well. In this self-ennobling hedonism, furthermore, they don’t see why they shouldn’t have the good life and good money both. There doesn’t have to be any choice between the two.*

  Which brings us to the best part of all. Younger men don’t believe there has to be a choice because they believe organizations have been coming around to their own way of thinking. It’s just plain good sense for The Organization, they argue, not to have people getting too involved in their jobs. Overwork may have been necessary once, they say, and perhaps you still need a few, very few, dynamic types, but business now sees that the full man is the model. What it needs is not the hard driver but the man who is so rested, so at peace with his environment, so broadened by suburban life, that he is able to handle human relations with poise and understanding.